The UC Capitals are thrilled to continue their strategic and creative partnership with Canberra-based agency Supercurious through WNBL26.
Supercurious, previously Coordinate, has been a key collaborator in shaping and elevating the UC Capitals brand since 2019. Throughout the years, they have brought to life the Capitals' story and vision, positioning the team as one of the most recognisable brands in Australian basketball.
UC Capitals Executive General Manager Christy Collier-Hill says the team is excited to continue to work with Supercurious as the team looks to build off last season's momentum.
"Supercurious has been an important partner for us, and they have done a tremendous job in continuing to build our brand with their storytelling throughout the years," she said.
"Their passion, their ambition, and their ability to come up with ideas that are outside the box strongly resonate with our ethos. We couldn't be more excited to work with them once again as we bring showtime to our fans this season."
Supercurious Managing Director Warren Apps welcomes the continued partnership with the Capitals and looks forward to another big season ahead.
"The UC Capitals are building something special this season - a bold, exciting roster that reflects the team's ambition and drive. At Supercurious, we've stood proudly beside the Caps for years, helping them not just stand up, but stand out and stand apart in the crowded sporting landscape," he said.
"Our partnership goes beyond sponsorship. It's a shared commitment to elevating women's sport, engaging fans in meaningful ways, and backing a team that consistently inspires both on and off the court. We can't wait for season 25/26 to get underway!"
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